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Posts Tagged ‘styleauteur’

Here’s what stylist Lauren Rothman is shopping for right now

Each week, we’re catching up with local stylists to discuss life at home, go-to loungewear and newfound obsessions during the coronavirus crisis.

Lauren Rothman in her closet
Fashion consultant Lauren Rothman has spent most of her at-home time shopping within her closet, instead of outside of it. In the right, Rothman shows off a sequin jumpsuit she planned on wearing for her birthday celebration. (Photos courtesy of Lauren Rothman)

While browsing through spring collections at local boutiques may not be an option right now, that doesn’t mean shopping is a thing of the past. Whether it’s self-care products, desk organizers or the perfect work-from-home outfit, many are continuing to find the items that make them look and feel their very best in the midst of this global crisis.

Lauren Rothman, fashion consultant and founder of Styleauteur, knows this firsthand, as she’s been working with companies virtually to rediscover the looks and regimens that work best for all employees, ultimately improving overall work ethic during this trying time.

Below, she shares her thoughts on current trends, must-have items and the showstopping outfit she plans on donning once Virginia’s stay-at-home order is lifted.

desk in a closet
Photo courtesy of Lauren Rothman
On the new normal: 

I spend so much more time seated now! I am online with clients almost every day doing sessions in style coaching, closet organizing and virtual shopping. I feel fortunate to be leading seminars over Zoom to help companies define work-from-home attire and empower their employees to practice self-care, and also be present in the midst of multitasking during this challenging time.

On what shopping looks like today:

I am definitely shopping less, and am helping everyone make the most out of what they already own. I have been shopping my closet more than anywhere else. My Lauren Moshi face mask (spray painted with red lips) is a new highlight in my wardrobe and Walmart is retail therapy—I recently grabbed a neon yellow bikini for less than $20 on my way to pay for groceries.

Also, I am helping my clients shop for WFH lounge and exercise clothes—golf attire is high on the list for many!

face mask with lips
Photo courtesy of Lauren Rothman
On self-care:

Doing my nails and creating my Zoom-friendly beauty routine is fun. About once a week, I use my Beachwaver and indulge my hair in fabulous waves. Exercise is key too.

On WFH attire:

Harem pants and jumpsuits are my staples. I live in a lot of basics like T-shirts, casual jeans and statement earrings. My fuzzy UGG slippers with glittery stars that my husband bought me for Hanukkah bring me daily joy too.

On the latest must-shop styles and sales:

A face mask is the hot accessory of the moment! Shopping my Instagram feed is one of my favorite new activities. And, I love supporting local businesses and have worked with stores to curate items for my clients that they then try on at home via video.

Plus, department stores are having terrific specials and the return process remains easy. Sephora is also having some awesome beauty deals if you’re looking for that right now.

On the look she’s most excited to show off when the pandemic ends:

I missed having a birthday party this month—I had a multi-color sequin jumpsuit all picked out and I can’t wait to add heels and give it a spin outside of my closet!

To learn more about how NoVA’s most stylish women are adapting to the coronavirus crisis, subscribe to our Shopping newsletter. 

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How to Maintain a Professional Appearance While Working From Home

Wearing pajamas is not the answer to staying productive.

By Lauren A. RothmanStylist and fashion expert
Getty Images

The way we dress impacts our performance. There is so much in this world we cannot control and one daily routine we can practice at home is getting dressed with intention. My best advice: don’t just dress from the hip up for your next video conference call.

When I style clients we talk about strategies that make you feel empowered and confident, like you own the room. As our new normal starts to shift and you find yourself working from home more often, define the look of your most productive self as you move from your home office set up to your exercise and beauty routines.

During a time when you can feel easily overwhelmed, it is more important than ever to practice self-care. It can be uplifting to be fully awake and engaged in a home setting. Self-care requires practice and many of us now have plenty of newly unplanned time to perfect this art form.

Here are my top self-care style tips to help you stay productive and professional:

Make sure your hair is tempered.

This sounds so simple yet many people undervalue the importance of hairstyles at home. If you are spending any time teleconferencing, keep in mind that a polished appearance remains valuable.

Frizzy hair is a common distraction on video but can be very easy to tame with hairspray or product. Spray your comb or your hands with product and run it through your locks. If you are so inclined, explore the many available online tutorials. You can also sleep with your hair in a bun or a braid for a low key yet fun look — you don’t need a professional blowout to look successful.

Define your work-from-home routine.

Don’t underestimate the power of looking well-rested. This is the time to go through any free samples of skincare products you have collected over time. Focus on maintaining healthy looking, glowing skin instead of perfecting a Saturday night smokey eye (unless that’s your thing).

Also, moisturize. It is still cold in parts of the country and we’re all pumping the hand sanitizer — many of my clients report dry skin as one of their biggest beauty challenges. Try a face mask or pack of nail stickers.

Continue to wear your contacts or find some blue light eyeglasses that could help you feel more comfortable and refreshed. Daily makeup routines are also evolving, but some people, myself included, find that makeup helps us wake-up. If stress and anxiety are keeping you up at night, fake it on your next video work call and wear concealer and lipstick. It is easy to look washed out on video calls and a little makeup goes a long way. Try focusing on creating an even skin tone, highlighting your eyes to help keep your audience engaged and wearing a lip color that complements your coloring.

Practicing self-care can be like caffeine and is a terrific way to supercharge your day.

Shop your closet.

Working from home could give you an opportunity to wear pieces in your closet that still have tags. Break in the new shoes you pre-ordered for spring. Stretch out your white jeans from last summer while you sit at your desk. Purge, edit and store winter pieces you will no longer wear this season.

Organize your closet, the hallway coat closet, your toiletries, and your office. If you usually go barefoot at home (as many of us do) identify your work-from-home shoes. Find your perfect heel height that helps you feel on duty and ready to face what comes your way. Getting dressed helps us feel more accountable and wearing shoes can help us remember we are meant to be doing something productive. Don’t dress uncomfortably, but also possibly don’t plan on wearing your sports bra every day for a month either.

Build a capsule wardrobe.

Designate a section in your closet for grab and go wardrobe essentials that will appear professional over video conference. While you may be able to work from home in your pajamas, you definitely don’t want to wear them on Zoom calls with your boss. It may seem obvious, but wear undergarments and shop your closet for solid colored tops and appropriate pants. I’ve had too many clients unintentionally stand up during a video call when a child, spouse or roommate walks into a designated work space without warning.

Channel your personal brand as you curate your video conference capsule wardrobe and work from home outfits. You may be able to pop onto social media broadcasting from your bed wearing workout gear, but avoid doing this on a business video chat. Avoid busy patterns or shirts with writing that will be distracting. You can show off a hint of personal style with interesting collars, colors, earrings, and shorter necklaces.

If you’re now working-from-home for the first time, it’s good idea to use this newfound time at home to discover and update routines. Some are hunkering down to cocoon, others are balancing working from home while parenting and many of our past patterns are shifting. Wearing your pajamas endlessly is not the answer. This is not a staycation or a singular sick day — this is our foreseeable new normal. It’s a luxury to work from home while so many essential workers continue to commute and risk their health. Find your new favorite outfit that is both comfortable and professional and get yourself dressed.

Published on: Mar 23, 2020
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.

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7 ‘Revival’ Trends You Can Actually Wear to the Office Right Now

Shop your closet for these 90’s inspired looks that you never pitched last decade

By Lauren A. RothmanStylist and fashion expert
Getty Images

What’s old is new again and the top trends for this century’s roaring 20’s are very 90’s inspired. Oversized blazers, mom jeans, bodysuits, combat boots, crop tops, crochet, and padded headbands are everywhere. However, just because dress codes are slacking across the country, do yourself a favor and don’t walk into a boardroom looking sloppy, unpolished or unaware of your audience.

Spring is on the horizon and my clients want to know what to wear this time of year. Winter is in full effect yet stores are blooming with next season’s looks. Here’s a rundown of 7 revival trends that are stylish and safe for work.

1. Fleece

Once a material reserved for the outdoors and Silicon Valley techies, fleece has gotten a makeover. From tailored pieces to chic sweater styles, this cozy material can take you from your couch to the office. Try a trendy zip-up or blazer style in a bright color or muted animal print paired with dark denim and booties on your next casual Friday instead of the traditional fleece vest.

2. Polka Dots

This classic pattern is perfect for the office. A welcome change from floral patterns we typically see at this time of year, polka dots are spring’s version of houndstooth. It is one of the rare flattering patterns that works universally on many body types. Try it as a wrap dress or silky blouse while guys can add a pop of pattern on their socks or pocket square. You will start to see it in many stores this spring but you may also be able to shop your own closet.

3. Brights

Color is everywhere. Spring often blooms an inner release from the boredom of everyday neutrals. Brights are popping up and there is a color in style for everyone. Whether you add a shoe in Pantone’s shade of “classic blue” to your wardrobe or indulge in reds, pinks, and purples you are sure to make your audience smile in these happy tones. For an extra bold look, dip into the neon highlighter reel and choose one piece to wear to work.

4. Micro Bags

If you’re not using your phone to pay for everything and actually want to carry lip gloss, keys, or on-the-go essentials next time you run out for a coffee break, invest in this trendy bag. Its predecessor, the wristlet, still lives on but these micro bags are often miniature versions of your favorite handbag styles. They are a versatile, easy travel accessory that is sure to bring endless compliments.

5. Matching Separates

One of my personal favorites, these outfits are the perfect hybrid between business attire and business casual. Matching separates create a polished look and there is no need to add a jacket. Look for coordinating basics in neutral tones to lengthen your shape or stand out in a column of color. Dressy but not stuffy, this trend is easy to wear and will help you exude executive presence without looking like you’re trying too hard.

6. Leather

This fall trend has major staying power. In any of its iterations, ranging from couture vegan leather to shiny fabric that is leather inspired, this material is popping up head to toe. Men will find leather piping along blazers or sweaters while women will see any number of pieces competing for attention. Shop this trend carefully and avoid pleather that looks too shiny or squeaks.

7. Belts

High waisted pants are a revival trend many women would like to see stay in style. The art of tucking in a shirt is a lesson I teach many clients. The most classic and professional is the full tuck, while the half and front tuck add a little street style to your look. All of these styling tricks showcase your waist and beg for a belt. If you find yourself perfecting the art of tucking, invest in a bold style with a statement buckle.

Power dressing is always in style. Sticking with these versatile trends will help you transition your work wardrobe from a more conservative winter to a colorful, comfortable, and office appropriate spring.

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3 Reasons You Should Wear Pantone’s ‘Classic Blue’ to the Office in 2020

Channel your inner royal and own the room.

By Lauren A. RothmanStylist and fashion expert
Getty Images

Color plays an enormous role in our professional wardrobes. Some prefer to stock up on neutrals while others are always on the hunt for a pop of color to liven up their daily uniform. We wishfully search for just the right shade to match an eye color, to coordinate a lone separate hanging in the closet, or just to dazzle on a big day.

But we can sometimes be intimated by color and choose to never wear it for fear of choosing the wrong one. People can also overdo color and wear so much of it, one can’t help but say “great color” when they see you– even if they don’t mean it.

The power of color is impactful whether we organize our closets using it as a guiding principle or simply start our shopping sprees on the hunt for it.

Pantone knows the power of color, and it announces a new color every year to be its color of the year. This year the color they believe will make a global impact from fashion and design to consumer mindsets is “classic blue.”

This elegant color is easy to wear, unlike past chosen colors that feel too trendy, bold, or intimidating (like perky purple or vivid coral). Pantone color 19-4052 is finally a friendly, wearable, accessible color.

Blue is also one of the rare universal colors that is flattering on almost everyone. It’s softer than black but not as bold as red. It’s a heavyweight in the corporate world because of its versatility. Men wear some version of blue, often navy, almost every day to work. Women ask me about matching blue and black every season out of fear of making a fashion faux pas and wondering if black shoes can be worn with navy. (The answer is yes, by the way. Opt for black suede or patent leather for high style.)

Classic blue is similar to cobalt and makes a strong visual impact. Here are the top reasons you should be wearing this Pantone color in 2020.

Dress with Authority

Classic blue is the the color of leadership. You will frequently see world leaders, both female and male, wearing a suit in this shade of blue. It’s an engaging color that works well when my clients wear it on stage, on TV, on the campaign trail, in headshots, or leading a meeting. If sporting this color head-to-toe like a royal feels too bold, pop it in a shoe or a tie to reflect your confidence and welcome success with a nod to modern aesthetics.

Keep Your Audience Engaged

Help your audience stay tuned into your message with a powerful presence. As I often share with clients who work in media, viewers are drawn in by your personal packaging even before they’ve grasped your substance. Wearing classic blue is a subtle tool that helps put people at ease and isn’t aggressive enough to alienate those around you.

If only to show off your playful nature, consider a handbag, briefcase or luggage in this this cheerful hue. It is s a crowd pleaser and an effective color to wear to help differentiate yourself from the competition.

Inspire Change

Everyone wants to be valued at the office and shades of blue often convey a sense of trust. Harness the power of your presence to help achieve this. Be a beacon of hope during these long winter months at the office. Turn heads as you walk down the street in a brightly colored bold coat or dress. Change is inevitably on the horizon, and while fads will inevitably fizzle, classic blue will continue to be a reliable one-size-fits-all trend.

Color impacts our emotions and this one offers refuge from the daily grind of wearing dark neutrals or monochromatic black to the office. Stores will be stocking this shade of blue and soon it will available at every turn. Next time you get dressed, consider wearing this power color and be prepared to own the room.

Published on: Feb 6, 2020
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.

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The etiquette of wealth in the DMV: Less flaunting, more power

In the DC region, it’s not always easy to spot the rich and powerful.

cartoon of wealthy man with pipe in his mouth and money in his pocket

In this town, where many successful careers are built on answering to constituents or interest groups, flaunting your wealth is generally frowned upon.

“Showing your wealth here is more rare than not,” says Barry Glassman, founder and president of Glassman Wealth Services, a Tysons-based financial planning firm. “When we think about pockets of wealth in various areas of the country, we think of what makes great headlines or Instagram posts. But the norm for most people here is to keep it relatively private to the point where some people, even some of our well-to-do clients, don’t even view themselves as wealthy.”

Of course, that doesn’t mean the region’s wealthiest residents aren’t spending their money. It just means they’re not doing it with flash (think more Mercedes SUVs in McLean, not Bugattis in Beverly Hills).

Besides, says Lauren Rothman, a local stylist, author and fashion expert who outfits many of the region’s rich and famous, wealth here is often defined by access to power, not your bank account.

“Flaunting your wealth is not what true wealth is about here,” says Rothman. “Wealth is not about spending money and showing it off, because the true key to success here is power. That power may have wealth as a component, but that power has connections. It’s a long-term game here in terms of accumulating wealth and keeping it quiet,” Rothman says.

But, in enclaves like McLean, where many of the region’s wealthiest reside, you can find a window into that world of rarefied air.

“In McLean,” says Rothman. “Everyone is living their best life privately in their own home. So, you walk into a McLean home and you find the community is in their home—the chef, the driver, the household staff.”
Amenities in particularly high-end NoVA neighborhoods also offer insights into the world of the wealthy. The Giant supermarket in McLean, for example, offers valet parking.

“But you would never suspect who is the wealthiest customer in the store just by looking at who is walking around,” Rothman says. “You walk in and you will not see any customers sporting designer fashion.”

For those who need even closer proximity to DC, a city pied-a-terre can be a status symbol.

“A family in McLean or Great Falls wants four seasons of clothing in their home here and their apartment in CityCenterDC,” says Rothman. “They are not showy about it, they just don’t have time to do packing. And these places may be only 20 to 40 minutes away from each other. To have two places so close together is clearly an expression of wealth, but it’s something that no one would talk about.”

Over-displays may be the exception (this is the town, after all, where Dan Snyder, spent millions of dollars on a custom yacht with an IMAX theater on board), but you’re unlikely to get a behind-the-scenes look on social media.

“It’s about what is more unique, like having a certain custom-made car and being one of only a select few in the world to be able to afford that opportunity,” says Rothman. “That is more interesting than flaunting. It’s a private experience.”

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